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Brands cannot pay to change their score. A rated brand may purchase independent analytics of its own performance and the market — that is data, not score movement, and any such relationship is published by name on our subscriber register. Rank is not for sale. When money could bias a reading, we remove the reading — not the disclosure. Learn about our methodology.

IndexFair independently aggregates public signals. Sources may inform a score or a facts-only record; IndexFair is not affiliated with, endorsed by, or verifying any source or brand. We do not reproduce full reviews. Reported experiences are signals, not findings of misconduct; displayed facts are dated and source-bound.

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Methodologyv2.1

Research & Insights

Research & Insights

Analysis of how ratings work, what the data shows, and how IndexFair thinks about methodology. Written by IndexFair's founder — each piece carries full conflict disclosure.

Transparency

How the rating game actually works

An insider account of how online gambling ratings are produced — and why most of them measure commercial terms, not operator quality.

Konstantin Ulanov·Founder· conflict disclosed

Industry

Who rates the raters?

We answered this question for auditors a century ago. Then the ratings industry rebuilt the same conflict from scratch.

Konstantin Ulanov·Founder· conflict disclosed

Founder

The conflict of interest the ratings business does not talk about

I co-founded an affiliate network. Here is the structural problem with how this industry rates operators — from someone who helped build that structure.

Konstantin Ulanov·Founder· conflict disclosed

The methodology transparency gap

A structural founder-opinion essay on seven transparency gaps in consumer rating surfaces — not an empirical dataset study or Wave research report.

Konstantin Ulanov·Founder· conflict disclosed

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Research & Insights — IndexFair